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You're registered for the next  LinkedIn Brand Authority Intensive. Check your email for information on how to access the class. In the meantime, watch the video below and get started now on your journey to becoming a LinkedIn Brand Authority.

 

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LinkedIn Brand Authority Intensive

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SATURDAY — Brand Authority Foundations

8:00 – 8:10 AM PST | 11:00 – 11:10 AM EST

Session 1: The New Rules of Executive Visibility

Topics:

  • LinkedIn as an authority engine
  • Executive visibility & business impact
  • Posting content vs. building authority

Outcome: Participants understand how LinkedIn drives executive opportunities, speaking engagements, board invitations, and client acquisition.


9:00 – 10:00 AM PST | 12:00 – 1:00 PM EST

Session 2 — Systemizing Your Brand Authority for Career Acceleration

Topics:

  • The RIVAS Authority Framework™ & revenue positioning

    • Revenue Positioning
    • Influence
    • Visibility
    • Authority
    • Systems
  • Defining your ICP & unique value
  • Your authority narrative & career shifts

Outcome: Participants complete their Authority Positioning Blueprint including niche, ICP, messaging, differentiation, and monetization path.

 


10:00 – 10:30 AM PST | 1:00 – 1:30 PM EST 🍽 Break


10:30 AM – 12:00 PM PST | 1:30 – 3:00 PM EST

Session 3- Build Your LinkedIn Brand Authority Blueprint, Profile and Business OS Workshop

Topics:

  • Profile optimization for authority
  • Profile Visual branding & banner strategy
  • Profile About section & positioning exercises

Participants leave with a fully drafted LinkedIn profile optimized for authority and opportunity generation.

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12:00 – 1:00 PM PST 3:00 – 4:00 PM EST

Session 4: Build Your 90-Day Authority Content Engine

Focused creation block.

Participants will:

  • Post structure & content frameworks
  • Writing voice & tone principles
  • Hooks, CTAs & engagement tactics

DAY TWO  - SUNDAY

Voice, Community, and Monetization

8:00 – 9:00 AM PST | 11:00 AM – 12:00 PM EST
 
Session 1:  2026 LinkedIn Algorithm Evolution
Topics:
  • What LinkedIn rewards in 2026
  • The new reach & performance landscape
  • Content longevity & distribution shifts

Outcome: Participants strengthen clarity and confidence understanding the LinkedIn Algorithm.


9:00 – 10:00 AM PST | 12:00 – 1:00 PM EST
 Session 2: Defining Your Authentic Voice & Live Post Rewrites

 

 Topics:
  • AI vs. authentic voice
  • Post structure & formatting principles
  • Engagement volume & commenting strategy

Outcome: Participants refine their authority voice and content approach.


10:00 – 10:30 AM PST | 1:00 – 1:30 PM EST 🍽 Break

10:30 – 11:30 AM PST | 1:30 – 2:30 PM EST
Session 3 — Building Community on LinkedIn and key formats

 

Topics:
  • Strategic commenting frameworks
  • Community building & relationship nurturing
  • Content formats & reach optimization

Outcome: Participants learn how to build influence through engagement.


11:20 AM – 1:00 PM PST | 2:20 – 4:00 PM EST
Session 4 — Closing : Systemizing & Monetizing Your LinkedIn Journey

 

Topics:
  • Building a repeatable content system
  • Repurposing & content multiplication
  • Consistency as a monetization strategy

Outcome: Participants leave with their Brand Authority Blueprint, five authority posts, an updated LinkedIn profile, and a visibility and growth roadmap.